FSB launched the first MAMM course in collaboration with Top US University

On July 11, 2022, FPT School of Business & Technology (FSB), FPT University officially launched MAMM course - the first Michigan Advanced Mini MBA in Cisco Room of FPT Building, Pham Van Bach, Ha Noi. This is the course trained by FSB in collaboration with William Davidson Institute (University of Michigan, USA).


Leaders from the two schools, academics teaching the course directly, and all the first students enrolling the course  attended the opening ceremony. “ The course opens a new door, contributes to developing and improving critical management skills for managers, business owners and leaders in today’s digital age” according to Mr. Ha Nguyen, a representative of FSB, and Mr. Brad LaLonde, a representative of WDI.

Reputable lecturers from the William Davidson Institute deliver the majority of the course material in English. Additionally, to address the needs of listening comprehension and interaction between students and lecturers for the course, students are given access to a comprehensive variety of advanced "American standard" texts and contemporary equipment in the classroom to achieve the best performance.



Professor Tracy Tuten's lecture on marketing fundamentals, which is followed by practical examples, kicks off the course's first session. By mastering these fundamental concepts, students will be well-prepared to embark on the business management journey and advance the globalization goal. At the conclusion of each session, students get the chance to work in groups, exchange ideas, and directly address the lecturers, who are also top economic experts, to get insightful counsel and suggestions for pressing issues that businesses have been dealing with.


The Michigan Advanced Mini MBA course promises to provide leaders with useful and practical business administration knowledge that will help them manage their organizations well as well as stay current with industry trends in the age of digital transformation, expanding the reach of their companies globally and fostering sustainable growth.

For course information, please visit: http://fpub.fsb.edu.vn/mamm

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